Building a modern business and getting a website go hand in hand. The question used to be do I need a website? These days, we know we know that the answer is, in most cases, a resounding yes.
The difficult question for business owners now is how do I get a website?
Lots of people opt for a do-it-yourself, ready-made service, such as Wix or Squarespace.
Obviously we're pretty biased on this subject, but we do acknowledge that sometimes a DIY solution is the way to go.
However, we're also well equipped to tell you the other side of the story, so let's do a little comparison to help you make a decision that's right for your business.
Analogy ahead, but bear with me. It actually works.
You get to tell other people you built this thing yourself, and that's pretty cool.
You'll have a much better sense of how the thing was put together, which might be handy if you want to tinker with it.
If it's a really simple house, you might be able to get up and running faster.
You want to build something bulletproof, that will serve as a foundation for future development.
You don't need to spend time learning new skills when you could be working on your business.
The final product is built to a design, and will look exactly like it.
You're not limited to a template or what some YouTuber has to say. You get whatever you can think up.
The point is this: if you're not too fussed about the structural integrity, the reliability, the support you get, or the customisation options of your website, then by all means go for the DIY route. It can honestly be pretty rewarding.
However if you want a solid online platform from which to grow your business, one that is built for you specifically, with a design where every pixel is tweaked to mesh with your model and your market, then consider paying someone for the job.
Do you want something that works, or do you want something that's perfect?
Interested in building a website, or just have some questions?